Design by Rachael Long
Where visual storytelling meets quiet confidence — crafted with intention, emotion, and a deep respect for the details.
Why “LINE by LONG”?
The name comes from the way I see design — every brand begins with a single line. A line of thought, a line of vision, a line that shapes the story you want the world to see.
My last name, Long, has always felt like a quiet signature. Clean. Uncomplicated. Honest. So I paired them together: LINE by LONG — a studio built on simplicity, intentionality, and the belief that the smallest details can change everything.
A line can guide, define, divide, or connect. In my work, it does all of those things. It’s structure, beauty, direction, and story — the foundation of every design I create.
Meet Rachael
I’m a graphic designer who builds brands and websites that feel soft, modern, and deeply intentional. My work blends visual design, storytelling, photography direction, and emotional intuition — all shaped by years of creative experience and a love for calm, beautiful things.
I design the way I write: clearly, thoughtfully, and with meaning. I believe brands should feel like a reflection of the people behind them — warm, grounded, and unmistakably genuine.
When I’m not designing, you’ll find me with my dog Bosco, collecting inspiration from light, nature, texture, and quiet moments that feel like art.
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Founder
Every brand starts with a feeling. A spark. A quiet sense of what it could be. My work turns that feeling into clarity — through thoughtful design, gentle details, and visuals that help your story breathe.
What Inspires My Work
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Clarity
Every design choice is intentional. Nothing is random. Nothing is loud just to be loud.
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Beauty
Soft visuals, natural textures, calm color stories — I create designs that feel beautiful without trying too hard.
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Purpose
Design should mean something. It should guide people, tell a story, and connect emotionally.
Ready to bring your brand to life?
Let’s create something that feels calm, intentional, and beautifully yours.